Tired of using “As You Can See” in every email or presentation? This phrase might feel natural, but it often sounds repetitive and weakens the strength of your communication. Finding fresh alternatives can boost clarity, add professional tone, and help you stand out in emails, presentations, reports, or daily discussions. In this post, we’ll share modern, smarter ways to express the same idea without sounding robotic or overused.
Learn how to replace the overused phrase “As You Can See” with more professional, precise, and impactful alternatives that enhance your writing and boost clarity in emails, reports, and presentations.
Why “As You Can See” Falls Flat
While “As You Can See” tries to point out something obvious or visible, it often makes writing or speech feel passive or redundant—especially when the audience can already view the data, chart, or statement. Using more engaging alternatives helps keep attention, shows confidence, and enhances communication impact.
Synonyms for “As You Can See”
- Plainly
- Visibly
- Explicitly
- Transparently
- Unmistakably
- Demonstrably
- Clearly
- Apparent
- Evidently
- Manifestly
- Observable
- Noticeably
- Ostensibly
- Conspicuously
- Patently
- Discernibly
- Perceptibly
- Indubitably
- Undeniably
- Self-evidently
Plainly
To speak or act plainly means to be straightforward, simple, and honest. There’s no fluff, no hidden meaning—just clear and clean communication. People appreciate when things are said plainly because it saves time and avoids confusion. Plain language builds trust. It gets straight to the point without sounding harsh.
In writing, plainly stated ideas are easier to absorb. Especially in instructions, blogs, or workplace communication, clarity is everything. Readers shouldn’t have to guess your meaning. When you write plainly, you write effectively. Even complex topics can be made simple.
In relationships, plainly expressing your feelings avoids drama. Say what you feel, respectfully and honestly. When emotions are plainly shared, it opens space for healing or connection. It removes the guessing game. Honesty becomes your strength.
Leaders who speak plainly are seen as confident and credible. Whether it’s addressing teams or clients, simplicity earns respect. Overcomplicating things confuses people. A clear message motivates more than a long one. Plain speech doesn’t mean weak—it means focused.
Even in design or branding, plainly communicated benefits work best. If people can’t understand your offer, they won’t buy. Use simple visuals, direct calls to action, and clear headlines. Plainly presented value converts faster. Make things obvious and easy.
Visibly
When something is visibly different, it can be seen clearly with no explanation needed. It’s not hidden—it’s out there. Visibly positive change builds credibility and momentum. Whether it’s your energy, effort, or results, visibility makes an impact. What’s visible becomes believable.
In self-improvement, visibly better habits create confidence. You sleep more, smile more, or handle stress better. Others notice, even if you don’t. Visibly healthier routines show your growth. Your progress becomes your proof.
Businesses benefit from visibly satisfied customers—smiles, reviews, and repeat purchases speak loudly. Testimonials, photos, and feedback offer visual credibility. Visibility drives word-of-mouth. When people see others winning with your product, they want in too. Results must be shown, not just said.
In leadership, being visibly involved matters. Don’t hide in meetings or behind titles. Walk the floor, offer support, and share your presence. Visibly engaged leaders build connection and trust. Show your team that you care, not just manage.
Even in activism or awareness campaigns, visible action drives real change. Marches, posters, and media show commitment. When support becomes visible, more people join. Change often starts quietly but grows visibly. Presence matters when the cause is just.
Explicitly
To state something explicitly means to say it with no room for misunderstanding. It’s exact, clear, and often backed with precision. When things are said explicitly, they’re understood the same way by everyone. There’s no guessing or assuming. Clarity becomes the message.
In rules or contracts, everything must be explicitly defined. Ambiguity creates loopholes and conflict. Clear terms prevent disputes later on. Be specific about roles, deadlines, and expectations. An explicitly written agreement protects everyone.
In teaching, explaining concepts explicitly helps learners grasp new ideas quickly. Break down topics step by step, using real-world examples. Students need guidance that’s direct and simple. Explicit instruction boosts learning outcomes. Clarity helps retain knowledge.
In relationships, saying what you want explicitly avoids disappointment. “I’d like more support” is better than hinting. Be clear about your needs and boundaries. Love grows when both people express themselves openly. Guessing games ruin connection.
Even in branding, explicit messages lead to action. Don’t just say “great value”—say what makes it great. List features, show results, and remove confusion. People act when they understand. Be explicitly valuable, and your offer becomes undeniable.
Transparently
To act or speak transparently means to be open, honest, and easy to understand. You’re not hiding anything—your intent is clear. Transparency builds trust faster than any marketing trick. When you’re transparent, people feel safe and respected. They know where they stand with you.
In business, transparent pricing and policies win loyalty. Customers want to know what they’re paying for, why, and how. Avoid hidden fees or vague details. Transparency creates a sense of fairness. Clarity is your brand’s best asset.
In leadership, a transparent manager owns both wins and mistakes. They explain decisions clearly and invite feedback. This openness strengthens team morale. When leaders are transparent, employees feel valued and involved. Teams follow leaders they trust.
In relationships, transparency means expressing your feelings and intentions truthfully. Don’t sugarcoat or manipulate. Being transparent means respecting the other person’s right to know the truth. Real intimacy needs openness. Honesty creates safety.
Even in social media, transparency earns followers and respect. Share real stories, admit flaws, and be relatable. Audiences connect with authenticity. Transparent content feels human, not scripted. Vulnerability often leads to stronger community.
Unmistakably
Unmistakably means something is so obvious, so clear, that no one can confuse it for anything else. Whether it’s a tone, style, or message—it stands on its own. To be unmistakable is to leave no doubt. Your presence or point is instantly understood.
In branding, being unmistakably unique sets you apart. Your voice, colors, and values should be so clear that people recognize you instantly. You’re not copying—you’re defining. Unmistakable branding builds lasting recognition. It’s how great brands stay memorable.
In emotions, unmistakably angry or happy expressions are easy to sense. Your tone, posture, and words say it all. Don’t mask your feelings—own them respectfully. Being unmistakably real builds connection. Authenticity leaves no room for confusion.
In results, unmistakable success shows through growth, feedback, or transformation. Whether it’s more clients, stronger health, or clearer direction—it speaks for itself. People respect tangible proof. You don’t need to explain much when your life shows the results.
In speech, unmistakably clear communication avoids misunderstandings. Say what you mean with bold, direct language. Whether you’re presenting or resolving conflict, leave no space for doubt. Clarity wins arguments faster than emotion. Be unmistakably honest and concise.
Demonstrably
When something is demonstrably true, it means you can clearly prove it with real evidence. It’s not based on opinion, but on observable facts or data. In professional settings, demonstrable skills are more powerful than claimed ones. You show, not just tell. That’s how real trust is earned.
Employers often look for demonstrably strong performance through results and outcomes. Whether it’s increased sales or completed projects, proof matters. Backing your skills with numbers or feedback shows credibility. Demonstrable value is hard to ignore. It shows you’re results-oriented, not just task-driven.
In personal growth, demonstrable change might mean better habits, improved relationships, or clearer thinking. Others begin to notice your progress through your actions. You don’t need to explain—your growth speaks for itself. Demonstrable transformation builds confidence. It shows you’re walking your talk.
Product reviews and testimonials are demonstrable signs of quality. Before buying, people often look for what others have experienced. Video demos, before-and-after photos, and user stories help prove effectiveness. The more demonstrable the value, the easier the decision. People believe what they can see.
In arguments or debates, bringing demonstrable proof helps you win with logic, not emotion. Facts, stats, and documents build a strong case. It moves the conversation from opinion to truth. Demonstrable evidence clears doubts fast. It’s how you make your point stick.
Learn More: Better Ways to Say “Maintain” in Professional Writing
Clearly
Using the word clearly means expressing something in a direct and understandable way. It leaves no room for confusion or guesswork. When you explain something clearly, others follow easily. Clarity creates connection, and confusion creates distance. In communication, clarity is kindness.
In writing, clearly stated points guide readers smoothly. Whether it’s an email or report, be concise and structured. Avoid overcomplicated language. When your message is clearly outlined, readers respect your professionalism. It saves time and leaves no room for misinterpretation.
In personal relationships, clearly expressing your feelings avoids drama. Say what you mean and mean what you say. It builds trust, reduces conflict, and encourages mutual understanding. Clarity in emotions is the root of stronger bonds. Don’t expect people to read your mind—speak up clearly.
In goal-setting, clearly defining what you want increases the chance of success. Vague goals lead to vague results. Use specific language and clear deadlines. A clearly defined goal helps measure progress and stay motivated. When clarity meets effort, results follow.
Leaders who communicate clearly reduce stress and confusion among teams. Clear instructions, expectations, and timelines set everyone up for success. Vague leadership leads to mistakes and frustration. Clarity boosts morale and productivity. Great leaders know how to make things obvious.
Apparent
When something is apparent, it means it’s easily visible or understood even without deep explanation. You can sense it without being told. Whether it’s someone’s mood or a product’s quality, it becomes apparent over time. The more consistent the signs, the more certain the conclusion. Surface cues often speak volumes.
In behavior, apparent honesty builds trust instantly. People can sense when you’re genuine versus pretending. Your tone, body language, and energy make your intentions apparent. You don’t need to prove yourself when truth is obvious. Authenticity always shows itself.
Apparent trends in data help businesses predict what’s coming next. For example, dropping engagement might signal user dissatisfaction. The quicker you notice apparent shifts, the faster you can adjust. Apparent changes are warning signs or opportunities. You just have to look.
In relationships, apparent distance or tension should never be ignored. Silence, sarcasm, or withdrawal often mean something deeper is wrong. Don’t wait for words when actions are already speaking. Addressing what’s apparent builds emotional awareness. Ignoring it delays healing.
Even in nature, weather changes become apparent through wind, light, or sky shifts. Learning to notice apparent signs helps with planning and safety. The more aware you are, the more prepared you’ll be. Life constantly gives clues—some are subtle, others apparent.
Evidently
Evidently means something is clear from what we see, hear, or know—it’s backed by proof or clear signs. It’s used when the outcome or fact can’t be denied. For example, “He was evidently tired” suggests obvious signs. It confirms observations with certainty. It’s where assumptions meet visible truth.
In speech or writing, using “evidently” adds confidence to a point. It strengthens your argument by showing there’s supporting evidence. Readers feel more convinced when you state something evidently true. It’s a tool for both clarity and impact. When it’s evident, it becomes believable.
In business, if sales are dropping and customers are leaving, something is evidently wrong. This calls for quick reflection and strategy change. Ignoring evident issues leads to bigger problems. Acknowledging what’s evident is the first step to improvement. Denial only delays progress.
In social situations, feelings are often evidently visible before they’re spoken. A smile, tone shift, or posture gives it away. Emotional cues are powerful, and evident ones can’t be masked for long. Tune in to what’s unspoken—it often tells more truth.
In performance reviews, evident progress stands out through improved outcomes. Whether in skills, attitude, or output, evidence matters. Keep track of your wins so your growth is evidently visible. That’s how you showcase value. Results speak when effort is clear.
Manifestly
Manifestly means something is crystal clear and openly displayed—you don’t need to guess it. It’s more than obvious; it’s boldly present. A manifestly good idea grabs attention instantly. There’s no doubt or hiding—it’s all out in the open. Truth becomes loud.
In leadership, manifestly caring about your team shows in your actions. When you appreciate, guide, and defend your people, it becomes visible. Manifest leadership is rooted in service, not ego. Your actions make your values visible. Teams trust what they see, not what they hear.
Product quality should be manifestly excellent. From design to packaging, customers must instantly sense value. When something is manifestly high-quality, it needs no convincing. Good design, function, and service speak for themselves. Excellence, when manifest, becomes your biggest asset.
In storytelling, a manifestly emotional scene pulls the audience in. The emotions feel real, relatable, and raw. Nothing is forced—it flows naturally from the story. When emotion is manifest, the connection is deeper. Stories stick when they reflect human truth.
Even in personal growth, manifest progress encourages others to grow too. When people see how far you’ve come, they get inspired. Your joy, peace, or energy becomes contagious. Manifest transformation lifts others, not just you. Let your results do the speaking.
Observable
When something is observable, it can be noticed, seen, or tracked clearly. Whether it’s a behavior, pattern, or result, it becomes real when it’s observable. In professional settings, observable progress builds credibility. People trust what they can see, not just what’s promised. If it’s observable, it’s measurable.
In child development, growth is often observable through new words, actions, or habits. Parents and teachers rely on observable milestones to assess progress. These signs help guide learning support or health concerns. What’s observable creates evidence-based decisions. Observation makes parenting more informed and responsive.
Businesses rely on observable data to shape strategy. From customer actions to sales trends, observable indicators point to what’s working. Analytics and user feedback help uncover these visible patterns. Observable success allows brands to pivot or scale smartly. You can’t improve what you can’t observe.
In relationships, love becomes observable through consistency, care, and presence. You show love by showing up, listening, and being honest. It’s not just spoken—it’s seen. Observable affection builds trust and emotional security. True connection is felt through actions, not just words.
Even in personal habits, tracking your progress makes changes observable. Whether it’s weight loss, sleep improvement, or mindset growth—journals or apps help. Observable growth boosts motivation. You realize you’re not stuck—you’re shifting. And that visible shift becomes your internal proof.
Noticeably
Noticeably means something stands out or can be clearly seen or felt. It doesn’t blend in—it makes a visible difference. Whether it’s someone’s energy, effort, or change, it draws attention. Being noticeably different can work for or against you. It’s about what kind of impact you’re making.
In marketing, a noticeably better offer gets more attention. People are drawn to quality, design, or savings that stand out. Even subtle design tweaks can noticeably improve conversion rates. Small changes often create big visible results. Stand out with purpose, not noise.
Your mood can change noticeably when you shift your habits. Better sleep, healthy food, or exercise makes you noticeably calmer or happier. These shifts are not just felt—they’re seen. When others notice your glow or peace, you inspire them too. Self-care shows.
In work performance, noticeably improved efficiency builds confidence. If you meet deadlines faster or handle tasks smoother, it gets noticed. Managers value employees who grow consistently. Make your improvement noticeable through real output, not just talk. Let your work be your loudest voice.
Even in fashion or style, noticeable changes can lift your self-image. A haircut, a color shift, or a confident posture makes you stand out. It’s not about being loud—it’s about feeling like yourself. When you feel good, it becomes noticeable.
Ostensibly
Ostensibly means something appears true on the surface, but might hide a different truth underneath. It’s often used to express doubt or contrast between what seems and what is. For example, “He was ostensibly helpful, but actually unkind.” It helps express subtle deception or complexity.
In corporate culture, a company may ostensibly promote inclusion but fail to act on it. The policies look good on paper but lack follow-through. Such gaps damage trust and credibility. Actions must match the image. Ostensible values mean nothing without lived integrity.
In conversations, someone might be ostensibly polite while holding resentment. Passive-aggressive behavior or fake smiles are signs. It’s important to recognize these layers in communication. Not everything visible is authentic. Emotional intelligence helps you sense what’s behind the surface.
Some products are marketed as “healthy” but are ostensibly misleading. Labels say “natural” or “organic,” yet include harmful additives. Consumers must read ingredients and reviews to see past the marketing. Transparency matters more than appearance. Ostensible value often hides real cost.
In relationships, someone may be ostensibly committed but emotionally unavailable. Their actions don’t align with their words. Notice what’s repeated and what’s avoided. Relationships thrive on consistency, not appearances. Be careful not to get stuck in an ostensible bond with no real depth.
Conspicuously
Something conspicuously visible means it’s standing out in a loud, obvious, or even intentional way. It grabs attention, either positively or negatively. You can be conspicuously helpful, stylish, or even wrong. It’s a way of saying “everyone sees it.” Visibility becomes your signature.
In business branding, being conspicuously original gives you an edge. Colors, logos, or bold values make you memorable. Don’t try to blend in with competitors—stand out with purpose. Conspicuous branding builds loyalty. People remember what they can’t ignore.
On the flip side, conspicuous mistakes can hurt your image. A rude email, missed deadline, or public slip-up stands out. Handle errors quickly and with humility. People notice both growth and recovery. Be conspicuous for the right reasons.
In social settings, a person who is conspicuously confident draws interest. It’s not arrogance—it’s clarity of presence. The way you walk, speak, or laugh shows comfort with who you are. Conspicuous confidence often inspires others. Be the boldest version of yourself.
Fashion, art, and activism can all be conspicuously expressive. A bold outfit, a mural, or a protest makes a public statement. Conspicuous expression challenges silence and sparks change. Not everything should be quiet. Some things deserve to be seen loudly.
Patently
When something is patently clear, it’s obvious to anyone observing—it requires no debate. It’s openly known and recognized. For example, “That’s patently false” means undeniably wrong. It emphasizes certainty and clarity, usually in correction or truth.
In law, a statement must be patently false to be considered defamation. Courts look for undeniable harm. Patently offensive content is also easier to regulate. The term offers legal weight in decisions. Precision matters where truth is patently important.
In arguments, patently wrong facts should be corrected respectfully. Use sources, not sarcasm. If something is patently misleading, help others understand without shame. It’s not about winning—it’s about restoring clarity. Patently false claims don’t fix themselves.
In innovation, a patently clear design is easy to understand and use. Think of simple tech that even kids can figure out. Great inventions are often patently helpful. Simplicity wins. Don’t confuse people—help them instantly see the value.
Socially, when someone is patently honest, you feel safe around them. They don’t play games or hide their truth. It’s refreshing and rare. Patently real people bring calm to chaotic spaces. Their presence is their power.
Discernibly
When something is discernibly different, you can recognize or identify it with careful observation. It’s not always loud, but it’s clear to those who pay attention. Discernible changes in tone, habits, or outcomes often point to deeper shifts. It’s about awareness and perception. Small clues often reveal big truths.
In health, a discernibly improved energy level signals recovery or progress. Whether through better sleep, fewer symptoms, or a mood shift, your body speaks. Doctors often rely on discernible signs to adjust treatment. Your well-being is often felt before diagnosed. Trust what you notice.
In learning, students may improve discernibly through better answers, more focus, or higher grades. Teachers track these subtle indicators of growth. Discernible progress builds student confidence and guides support. It’s not just about test scores—it’s about visible effort. Progress can start small but still matter big.
In business, when customer satisfaction improves, it becomes discernibly noticeable in reviews, referrals, or fewer complaints. You don’t need a full report to sense the shift. Listening closely reveals what spreadsheets miss. Discernible improvements help pivot strategies with insight.
In relationships, a person becoming more present or kind is a discernible change. They call more, listen better, and show warmth. These small behaviors build strong emotional signals. Discernible care builds emotional trust. Real love doesn’t need to be loud—it just needs to be visible.
Perceptibly
Perceptibly means something has changed in a way that you can sense—it’s no longer hidden. This change can be felt emotionally or noticed through action. For instance, “She became perceptibly calmer” implies visible emotional stability. It’s about changes that feel genuine and noticeable. Perception deepens when awareness grows.
In personal growth, when someone becomes perceptibly more confident, their words and body language align. You sense the shift even before they mention it. Confidence becomes a quiet presence. Perceptibly secure people inspire without trying. They radiate internal strength.
Brands improve perceptibly by refining user experience, speed, or support. Users notice when the experience feels smoother or friendlier. Perceptible upgrades help retain loyalty and trust. Even small UX changes can have big perceptible impact. Make users feel the difference.
In fitness, perceptibly increased stamina or strength boosts motivation. You breathe easier, lift more, or feel less tired. These tangible shifts keep you on track. A perceptible improvement means the routine is working. The mirror isn’t the only sign—feeling stronger matters more.
Perceptibly warmer friendships happen when effort meets honesty. You feel safe, included, and valued. These shifts don’t need to be announced—they’re felt. A perceptibly deeper bond grows through care and shared time. Strong relationships are built on felt presence.
Indubitably
Indubitably means without a doubt—completely and unquestionably true. It adds emphasis when confirming facts or beliefs with certainty. For example, “He is indubitably qualified” expresses total confidence. There’s no space for debate or disbelief. It’s a word of clarity and conviction.
In debates, indubitably strong points win respect. When facts are solid, logic is tight, and examples are clear, your argument stands firm. Use evidence that’s beyond question. Indubitably persuasive points make your message unshakable. Confidence starts with clarity.
In leadership, someone who is indubitably fair earns long-term loyalty. They show consistency, respect, and emotional intelligence. Team members feel safe, seen, and valued. Indubitable fairness creates a healthy work culture. Respect is rooted in how people are treated daily.
In product marketing, an indubitably superior feature is one that clearly outperforms competitors. Customers should easily see its value. Whether it’s faster, cheaper, or smarter, let the benefit be obvious. Indubitable quality builds brand credibility. People return when trust is earned.
Even in love, feeling indubitably valued creates peace. When someone shows up for you over and over, you stop questioning their intentions. Their care is consistent, not conditional. Indubitable affection builds emotional security. The heart knows what’s real.
Undeniably
Undeniably means something is so true, so real, that no one can reasonably argue against it. It’s not based on opinion—it’s backed by solid evidence or feeling. When something is undeniably clear, it’s felt across all levels. Truth becomes unshakable. It’s a word of strength and finality.
In communication, undeniably clear language avoids misunderstanding. You state your message with boldness and simplicity. There’s no room for confusion or misread tone. Undeniable clarity earns attention and respect. The more direct you are, the better you connect.
In your growth journey, undeniable transformation is visible in how you react to stress or treat others. It’s in the habits you’ve outgrown and the peace you’ve built. Others don’t just hear it—they see it. Undeniable change comes from inner work, not outer talk.
In branding, an undeniably strong reputation is built on consistency, service, and results. Customers trust what they experience firsthand. They tell others, leave reviews, and return. Undeniable trust turns a product into a movement. Deliver more than you promise.
In friendship, someone who is undeniably loyal becomes your safe space. They’re the ones who show up, listen, and protect your name in rooms you’re not in. Undeniable loyalty isn’t loud—it’s dependable. It’s rare, and it’s priceless.
Self-evidently
Self-evidently means something is so obvious that it doesn’t need explanation. It’s clear by its own nature—visible, sensible, and plain. Like “The sun is hot,” some truths are self-evident. You don’t question them. They stand on their own merit.
In ethics, certain rights are said to be self-evident—like the right to freedom or equality. These ideas don’t need approval to be valid. They’re built into our human understanding. Self-evident values create moral grounding. Justice often begins with what’s obvious.
In design, a self-evident interface requires no tutorial. Think of apps you understood instantly. That’s good design—intuitive, clean, and effective. The user doesn’t ask how—it just makes sense. Self-evident design builds user satisfaction fast.
In relationships, self-evident love is felt, not performed. You know they care because their actions are consistent and real. You don’t need to guess or ask—it’s clear. Self-evident affection brings emotional peace. You’re not confused—you’re comforted.
Even in your personal calling, self-evident purpose feels natural. It doesn’t need big signs or applause. You just know: this is what you’re meant to do. Self-evident truth aligns your heart and mind. That’s when you’ve found your authentic path.
Learn More: Positive Ways to Say “Excited for What’s to Come”
Real Life Examples and Scenario
1. Scenario: Marketing Presentation Slide Summary
Context: A marketer is summarizing the impact of a recent campaign in a slide deck.
Example:
Instead of: “As you can see, engagement increased significantly in Q2.”
Say: “The data clearly demonstrates a significant increase in engagement during Q2.”
2. Scenario: Team Lead Writing a Report
Context: A team lead summarizes survey results in a report.
Example:
Instead of: “As you can see, customer satisfaction improved.”
Say: “The survey responses reflect a noticeable improvement in customer satisfaction.”
3. Scenario: Teacher Giving Feedback on a Student’s Project
Context: A teacher provides feedback in a parent-teacher meeting.
Example:
Instead of: “As you can see, she’s improved in math.”
Say: “Her test scores clearly indicate progress in math over the last term.”
4. Scenario: Analyst Sharing Visual Insights
Context: A data analyst walks the client through a dashboard.
Example:
Instead of: “As you can see on the chart, sales spiked in December.”
Say: “This chart highlights a sharp increase in sales during December.”
5. Scenario: Content Creator Presenting Results to a Brand
Context: A content creator shares a campaign recap with a partner brand.
Example:
Instead of: “As you can see, reach and impressions went up.”
Say: “These numbers illustrate strong growth in both reach and impressions.”
Conclusion
Replacing “As You Can See” with more dynamic and specific expressions makes your writing and speaking style stronger, sharper, and more persuasive. Whether you’re working on a report, a client email, or delivering a presentation, using precise alternatives helps show confidence, credibility, and clarity.
Each fresh phrase you use demonstrates your effort to communicate clearly—and that effort never goes unnoticed. So next time you’re tempted to write “As You Can See,” take a moment to elevate your wording and make a lasting impression.

Hi, I’m Adrian Steele, the admin of synonymsmaker.com. I’m passionate about language and dedicated to providing you with the best experience in discovering synonyms and expanding your vocabulary. Feel free to share your ideas or feedback with me. I’m always open to hearing from you!